Why You Need Google Adwords Services?
- Get easily noticed and attract more traffic to your website! Google Adwords can assist you in getting new visitors or simply help to grow your online sales. It can help you to target the exact customer you are looking for, by reaching them with services/products that you have to offer.
- Scale your campaigns based on your needs. Advertise at a local or global level to reach your targeted client.
- Advertising budget starts at the price you are comfortable with. The amount to be invested in every campaign depends on what you are trying to achieve. The beauty of Google Adwords is that you only have to pay when someone clicks on your ad and visits your website or calls you for more information.
How do we help our clients?
Google Adwords may have been designed to be operated by everyone who intends to advertise with them. However, it takes the right experience to steer the campaigns in the right direction. Clients often come to us overwhelmed with the number of options while creating campaigns. At times, they have spent tons on Google advertising without any conversions or they need advice on what could be the right alternatives for them. Whatever your concerns are, we want you to know that you have us to count on. Let us help you with our experience to reach your advertising goals.
We also want you to know that we are certified Google Partners, which means we are highly experienced in handling your account, its maintenance and optimization, new account creation, audits, account re-structure, re-marketing, display ads and more. We also offer expertise in management of shopping (PLA’s).
So you made up your mind to give Adwords PPC a shot, but don’t know where to start? We can help you open an account from scratch. We’ll do all the research for your industry, find the perfect keywords, and activate your first-ever campaign!
You have ventured deep into Adwords. In spite of your careful assessment of the campaigns something doesn’t add up: ad groups, keywords, the overall campaigns. You probably realized that you have too many keywords associated with ad groups, which are not theme-related. Or maybe your ad copy is getting clicks but it has the potential to do better. Now, you are at the crossroads trying to decide whether to create the account again or to work with whatever you have. If you make up your mind to work with the existing account, where do you start? Clients often approach us at this juncture, and we help them restructure their account. Whatever the situation, we can combat it with a strategy and get your account functional to its full potential.
ACCOUNT MAINTENANCE AND OPTIMIZATION
We choose to have a “slow and steady” approach while maintaining and optimizing your accounts. It is the most important but commonly neglected factor while advertising with Adwords. Sometimes, not doing anything with the campaign could cause more harm. It is imperative to frequently maintain and optimize campaigns. If the ads are not monitored regularly, they could lose their effectiveness, even worse the competitors may benefit from it.
There’s no clear-cut formula that we apply; it takes hard work, experience, and thorough understanding of the different facets of Adwords management. When we optimize accounts, we look into eliminating unwanted keywords, setting accurate bids, and testing several ads per ad group. Based on these findings we look for the combination that works best, and there onwards starts a success story.
Display marketing is a great option to introduce your potential buyer with your product or service. But is it challenging for you to constantly monitor your display ads or are you worried about they being consistent with your brand? Is designing a new set of ads relevant to each ad campaign your sore point? We can help, come explore the full potential of your display campaigns while working with us.
So someone recommended you try the PLA route for selling your products? Great suggestion! Let’s get you started! Product Listing Ads is Google’s answer to online merchants to get maximum exposure for their products. The biggest difference between Adwords ads and PLAs is that the PLAs display based on products and product categories and not keywords, however they are operated with the same Adwords’ account.
Come talk to us if PLAs is a good option to explore for your business. We will make you aware of the do’s and don’ts in this highly competitive advertising category, and also devise a strategy to maximize your profits.
If you already are an existing player, do you encounter the problem of PLAs ad group bid overlapping? Besides troubleshooting, are you worried if you have an ideal strategy to display your products? Did you start off well but are now hitting a plateau in sales? We may have answers to all your problems. Just give us a call and see what we have to offer!
Apart from these services, we also offer expert services in the following areas:
- Keyword research
- Competitive Analysis
- Ad Copy Creation
- Landing Page feedback
- Conversion Setup & Tracking
Come talk to us about your particular needs and we can design an affordable package based on your needs. Call us today!
For most business owners managing their Adwords account with multiple campaigns is a daunting task by itself. It’s worse when they realize that they are losing more money than what they are making. Believe it or not, Adwords, when managed inefficiently, can easily lose money. It’s important to constantly keep a check on analytics, track conversions, choose correct keywords and landing pages; upon analyzing these factors, diagnose the issue and take corrective steps to contain the damage to a minimum. All these account for a complete audit. At times, an audit is just a matter of stitch in time. Either way let us help you, give us a call today!